Senior SEO Manager (m/f/d)

Job description

The SEO Central team is responsible for coordinating international SEO projects across EMEA regions in order to increase our online presence in relation to relevant markets.

As a Senior SEO Manager, you will work closely in defining annual SEO strategy and goals throughout the countries, monitoring SEO KPIs, and providing SEO training, and onboarding sessions.


  • Overseeing the execution of the global SEO strategy
  • Conducting advanced analysis in order to gain insights into certain KPI developments and design measures accordingly
  • Evaluating the potential of SEO measures as well as their impact
  • Taking a hands-on role in pitching high potential projects and their implementation
  • Training and coordinating junior team members when needed
  • Creating SEO guidelines and how-to content for the local managers
  • Collaborating with Product Owners, Developer team, Shop management, and other relevant departments
  • Preparing stakeholder meetings and pitching SEO projects in a clear and understandable way
  • Refining best practices over time by testing new initiatives and keeping up-to-date with changes in the search industry
  • Monitoring the market trends and translating them into strategic projects


  • Professional experience of at least 5 years in SEO, preferably most of it in an international e-commerce environment
  • Deep knowledge of technical SEO with an excellent track record
  • Excellency in working with SEO Tools like Google Search Console, Sistrix, Ryte, Screaming Frog, and others
  • A First experience in coordinating a team or people management would be welcome
  • First experience with Adobe Analytics and Tableau
  • Excellent MS Office skills
  • Good agile project management skills (using Jira and Confluence)
  • Clear and effective written and verbal communication skills
  • Excellent presentation skills
  • Knowledge or experience with SQL, JavaScript, and Python would be a plus
  • Strong interpersonal skills and a team-oriented working style 
  • Fluent in English – any other European Language would be a plus 

What we are offering you

Become a part of our success story and seize the opportunity to take on a real challenge in a dynamically growing company where there is huge scope for development and short decision-making processes. We are offering you a versatile, international-facing role in our motivated team with colleagues from all over Europe. Our German headquarter is at a great location in Munich, with great infrastructure links. Additionally, we offer many competitive benefits such as:

28 paid days of vacation (plus December 24th and 31st)

🏠 Remote working flexibility (hybrid model).

🏬 Offices in the city center of Munich. Modern working spaces with table tennis, foosball, fresh fruit, beverages, and company events.

📖 Continuous development through internal and external training opportunities.

🎤 Participate in the technology community through our meetups and conferences.

✏ German language courses.

💲 Discount in our zooplus shop for all our employees + many other exclusive corporate benefits

🤝 Referral program. You will receive a bonus for helping us find the best talent.

🌍 We encourage diversity, meet our motivated and friendly teammates from over 50 nationalities.